ISSN 2050-5337 - ISSUE 6 Find us in EBSCOhost Academic Search Ultimate Collection
Caroline and I first met George Prince in the middle of a New England railway track (he collected us from a station halt). Welcoming us into his home, he told us about the origins of Synectics and his then latest project, MindFree. With its powerful use of metaphor, Synectics had long intrigued us, but at that time we knew very little about it apart from reading Bill Gordon's book, Synectics, so we were grateful for the opportunity to meet one its founders.
This book is dedicated to the work of George Prince who co-founded Synectics Inc. with his colleagues, William J. J. Gordon, Dick Sperry and Carl Marden. Synectics is a powerful means of developing creativity which was first described by Bill Gordon in his book, Synectics: The Development of Creative Capacity, published in 1960 in New York by Harper & Row.
Our research began in 1958 and by 1960 we believed we knew enough about the creative process to start our own invention company, Synectics, Inc. In addition to inventing products to develop ourselves, we offered a service called a Problem Innovation Laboratory. When a company wanted a new product, service, process, or had a serious problem, we asked it to bring the relevant people to our laboratory. Over a two and a half day period we facilitated meetings in which they solved their own problem.
Caroline and I first met George Prince in the middle of a New England railway track (he collected us from a station halt). Welcoming us into his home, he told us about the origins of Synectics and his then latest project, MindFree. With its powerful use of metaphor, Synectics had long intrigued us, but at that time we knew very little about it apart from reading Bill Gordon's book, Synectics, so we were grateful for the opportunity to meet one its founders.
This book is dedicated to the work of George Prince who co-founded Synectics Inc. with his colleagues, William J. J. Gordon, Dick Sperry and Carl Marden. Synectics is a powerful means of developing creativity which was first described by Bill Gordon in his book, Synectics: The Development of Creative Capacity, published in 1960 in New York by Harper & Row.
Vincent Nolan was Chairman of Synectics Ltd., the European division of the international creativity and innovation consultancy. He introduced the techniques into the UK in 1971, having spent the previous 20 years in conventional consultancy and as a senior executive in Rank Xerox. Since retiring from business, he focused on introducing business creativity methods into education, through the registered charity, Synectics Education Initiative (SEI).